Pure Tech Protect
OUR STORY

We didn’t remove the toxic chemistry and settle for less. We replaced it with better science.

Pure Tech Protect exists to close a gap the industry left wide open: textile protection that’s PFAS-free, silicone-free, high-performance, and genuinely safe for your home.

WHY PROTECTION GOT A BAD NAME

Two problems killed fabric protection. We fixed both.

For decades the default protectants were built on PFAS — “forever chemicals” now linked to serious health concerns and banned in a growing list of states.

Meanwhile the silicone-based alternatives yellowed light fabrics, trapped grime, and stiffened fine textiles, so many people gave up on protection entirely. Pure Tech was built to answer both.

HOW THE SCIENCE WORKS

Not a coating. A molecular bond.

Traditional protectors sit on top of the fabric and wear away. Here is what happens differently with silica nanotechnology.

1

Nanoparticles penetrate the fiber

Engineered silica particles, billionths of a meter across, reach into the fiber where surface sprays cannot.

2

Each strand is encapsulated 360°

The silica surrounds every individual strand, forming protection within the fiber rather than a film on top.

3

It becomes part of the material

Because it is bonded inside, it does not peel, crack, yellow, attract grime, or wash away.

4

Look and feel stay untouched

No change to texture or drape, and no odor in your home.

WHO IS BEHIND IT

Built by an operator who cares how things are made.

Pure Tech Protect was founded by Wade Rosenburg under Somatotek LLC in Fort Worth, Texas. After 25+ years building and scaling operations, Wade set out to bring a genuinely better textile protection to the homes and designers who care about what goes into their spaces — backed by real science, not marketing.

Somatotek LLC · Fort Worth, TX · Eco-luxury · Built for homeowners and the trade

NO ROOM FOR DOUBT

Seven labs. Four certifications.

7

independent testing institutes

5,000

abrasion cycles, still hydrophobic

50

washings with durable repellency

4

international certifications

REACH · ZDHC MRSL V2.0 · Oeko-Tex Standard 100 · PFC-Free

Ready to protect what matters?

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